CLIENT WORK

GoodCell

A start-up starts again

CLIENT

GoodCell

PROJECT

Complete brand overhaul

CHALLENGE AND RESULTS

An emerging genetics startup needed a complete overhaul of its branding, messaging and visual identity to grow awareness and its customer base.

We completely redesigned the brand identity and strategy, launching a multi-platform, integrated campaign that increased clicks and conversion by over 10X.

Credits: Work created with a team while Creative Director at GoodCell.

SERVICES PROVIDED

Strategy
Branding
Web Design
Print Design
Infographics
Logo Design

PROJECT

GoodCell brand overhaul (identity + applications)

CHALLENGE AND RESULTS

An emerging genetics startup needed a complete overhaul of its branding, messaging and visual identity to grow awareness and its customer base.

We completely redesigned the brand identity and strategy, launching a multi-platform, integrated campaign that increased clicks and conversion by over 10X.

Credits: Work created with a team while Creative Director at GoodCell.